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Shiro

PR Events

OUR BRIEF:

Launch the Japanese skincare concept into the UK. Generate press placements featuring the brands key touch points; vegan, natural, organic. Launch the new store in St Christopher’s Place creating hype and buzz amongst London’s social set.

RESULT:

K&H generated multiple press placements on the brand including titles such as Marie Claire, Glamour and ES Magazine, focusing on the brands vegan USP and high quality organic ingredients. Attendees at the event included faces such as Amber Le Bon, Alice Naylor Leyland, Sabrina Percy, Emma Louise Connolly and Katherine Ormerod.